Understanding is the root of meaningful solutions.
Intuition meets intention - a method within the madness.
We cultivate qi: creative energy behind clarity, connection, and depth.

What I Lead


Creative Direction

Brand worlds, visual languages,
and narrative coherence across touchpoints.


Concept Development
& Visual Systems

From ideas to structured style guides, toolkits, and scalable design systems.


Experiential & Event-led Projects

Concept-to-execution for cultural events, exhibitions, and brand experiences.

For founders, brand teams, and cultural organisations who value clarity, cohesion,
and impact.